Measure UX With Event Tracking

Measure UX with Google Analytics Events

Performing in search engines increasingly depends on having a website that delivers a great user experience. To help you find how to make your user experience great requires carefully tracking what people do so that you always know where to improve. But what do you track? In this presentation from MozCon 2017, learn three effective and advanced ways to use event tracking in Google Analytics to understand a website’s user experience.