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The primary goal for SEO is getting your website to rank highly in relevant search results. You want to make sure your website’s rankings look interesting and compelling so that people want to click to your website instead of your competitor’s website. The resources below will help you find technical fixes that will improve your rankings and your overall SEO performance.

Handling Out of Stock & Removed Product Pages

How do you remove products from your website without harming your users or SEO performance—or at least minimize the harm? In this post, Matthew walks through the different options available.

Image SEO: Technical Considerations

Organic image search is an often neglected area of SEO opportunity. Learn what technical factors you need to improve to help your images rank well in organic search.

Review & Rating Schema

How do you add Simple Review and Aggregate Rating schema to your website? If you do, how will this change your website’s search results?

Breadcrumbs & Breadcrumb Schema

Do you need to use breadcrumb navigation on your website? If you do, should you mark it up with breadcrumb schema? In this article, we’ll discuss the best ways to approach those questions.

SEO Structured Data: What Is Schema?

Schema markup offers a way to structure information contained on websites.