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Matthew’s Blog

How To Manage Parameters

How To Manage Parameters

Parameters can create duplicate content, slow down website crawling, and disrupt rankings. What are the best ways to avoid these problems? In this article, we’ll review how to find and manage parameters on a website.

Performing Regular Tech SEO Checks with SE Ranking

Performing Regular Tech SEO Checks with SE Ranking

Although a Tech SEO Audit can be completed using a variety of tools, in this post, I want to walk through how we can do each of these tasks using SE Ranking’s audit tool.

How To Fix 404 Errors On Your Website

How To Fix 404 Errors On Your Website

How do you find the 404 errors on your website? Once found, how do you fix the 404 errors? What tools can help? Find out in this in-depth 404 guide!

How to Check HTTP Response Status Codes

How to Check HTTP Response Status Codes

Every page on every website returns a status code. How do you check the status code for your website’s pages? What do the status codes mean?

Do Redirects Impact Your Website’s Speed?

Do Redirects Impact Your Website’s Speed?

Yes, redirects do add to a website’s speed. There are two ways redirects can affect speed: by adding to the server overhead or by delaying the load of the final destination page. Discover the data-driven conclusion.

10 Books for the Technical Marketing Professional

10 Books for the Technical Marketing Professional

Looking for something to read? Here are ten books recommendations that explore technology, how humans interact with technology, and the way technology intersects with our lives.

Server-side Analytics vs Client-side Analytics

Server-side Analytics vs Client-side Analytics

What are server-side and client-side analytics? Should you use server-side or client-side analytics to measure your website’s performance? In this article, we’ll review the pros and cons of both types of tracking.

Review & Rating Schema

Review & Rating Schema

How do you add Simple Review and Aggregate Rating schema to your website? If you do, how will this change your website’s search results?

Configure Webflow SEO Settings

Configure Webflow SEO Settings

Learn how to configure Webflow for SEO, including improving website speed, adjusting the robots.txt file, and setting noindex tags.

Event Tracking in Google Analytics

Event Tracking in Google Analytics

Google Analytics event tracking lets you measure different ways people engage and interact when they are visiting your website. Learn how to setup and configure event tracking on your website.

JavaScript & SEO

JavaScript & SEO

You can use JavaScript more now, without nearly as much risk to your SEO work. But this doesn’t mean you should use JavaScript for everything. Learn how you need to adjust your JavaScript code for optimal SEO performance.

What Is Web Accessibility?

What Is Web Accessibility?

What is web accessibility? What are the main factors to focus on to make your website accessible? How does accessibility relate to SEO?